Luca + Danni
Luca + Danni, is an affordable jewelry brand with undertones of religion, remembrance, and family values.
Below are some examples of top-performing creatives & email designs.
Summer Launch
The Challenges—
Our avatar is motivated by meaning. We knew our summer collection needed spiritual & special meanings for each new product.
Offer:
Analyzing historical data, I was able to pinpoint launching a new collection with a compelling offer can propel performance. We needed a good offer for the slow season.
Deliverables:
The execution of this particular jewelry brand was always an emotional copy that appealed to feminine taste. We needed emails, website banners/assets, and social media ads.
Email Campaigns
(Please click or tap on email preview to view full design)
Subject:
New Beach Bracelets Just Dropped + 20% OFF Store-Wide 🌞
Open Rate:
69.34%
Click Rate:
3.08%
Sales
$9,220.90
Subject:
Summer Water Resistant Anklets. BOGO Ends Tonight!
Open Rate:
65.97%
Click-Through Rate
3.21%
Sales
$6,485.03
Subject:
Calming Ocean Wave Bangle + 20% Off Store-Wide
Open Rate
65.94%
Click Rate
2.2%
Sales
$5,500
Subject:
20% OFF + Americana Summer Pieces 🇺🇸☀️
Open Rate
65.34%
Click Rate
1.5%
Sales
$5,345